Video recording · starts at 5:18Watch on YouTube Mario Nawfal · $SUEDE AI AMA
September 2025 · Crypto Roundtable
About this conversationSuede AI / Built to move your business forward
AI + SEO,
integrated.
Your buyers ask AI. It answers with someone.
We measure how often that’s you, and move the number.
Suede AI runs full-stack GEO around one number, your answer share: how often ChatGPT, Perplexity, Gemini and Google name you for the prompts your buyers actually type. A forward-deployed engineer fixes what those engines read, then builds agents that keep the number moving.
Featured in
In the news this month.
The company the record keeps
Official partnerships on the Suede AI record.
Read the partnership record and supporting captures on the receipts page.
Google Cloud
Stripe
Base
Chainlink
ChainGPT
LayerZero
Virtuals
Ice Open Network
AgentCash
Mario Nawfal
Brave Browser
Made by Suede AI
Business minds.
Creative instincts.
We build tools for the work and the ideas that come after it. Meet a few of the apps in the Suede AI family.
See every Suede music app
The practice
A clearer presence.
A stronger operation.
From the first search to the work that follows, connect how people find you with how your business runs.
Search & AI visibility
Find out how Google, ChatGPT, Perplexity, and Gemini describe your business. Improve the pages and company records they draw from.
Explore Suede AI SEODigital PR
Turn your expertise into a clear public story. Connect positioning, press materials, and targeted outreach with the work behind every claim.
Discuss your storyManaged AI operations
Give recurring work a defined workflow. Suede builds and runs the agents; you watch every step in Agent Studio, and when you want the numbers, chat with your agent, email it, text it, or call it.
Explore AI operationsThe practice runs at Suede AI SEO, which sets out how it approaches LLM SEO, answer engine optimization and generative engine optimization.
Suede AI Agent StudioInteractive examples
Fully agentic workflows.
Orchestrate AI reasoning, connected tools, and automated actions. From trigger to outcome.
Sales workflow
Automate your lead intelligence.
An agentic sales pipeline that qualifies inbound leads, reasons through fit and intent, and routes the result to your connected CRM.
Explore this templateWorkflow preview4 connected steps
Step 2 / Reason
Assess fit and intent, then return a score, an explanation, and a suggested next step.
Example output
- Fit
- Strong match
- Reason
- Needs a repeatable content workflow
- Next step
- Book a discovery call
Illustrative preview. Configure connections and test in Agent Studio.
Agent orchestration. Connected tools. End-to-end automation.
Explore managed AI operationsProof of work
Built. Shipped.
On the record.
A short view of the work, with the details one click away.
Inspect the dated evidence- Open source
Accepted upstream
52 pull requests merged across 44 external repositories, including Adobe React Spectrum, Jest, and x402. A separate public Linux kernel USB/IP contribution is labeled Public upstream v7.
- Products
Software people can use
- Agent Studio
Workflows with a business model
The workforce that works while you sleep. Visual workflows, pay-per-call x402 endpoints, USDC settlement on Base, and earnings tracked through Agentix.
- Partnership
Google Cloud Partner Advantage
Membership with suedeai.ai as the verified domain, supported across the Vertex AI suite.
- Coverage
A public record of the work
How it compounds
Start with a number.
Then move it.
- 01 · Free
The teardown.
Your answer share today, the buyer prompts where an engine named someone else, and the reasons it did: blocked crawlers, pages it can’t read, records it can’t resolve. We scrape the competitor sites it quoted instead, so you see exactly what beat you. Dated, checkable by you in thirty seconds, and back within three business days.
- 02 · Thirty days
The answer-share sprint.
You approve the prompt set. We take the baseline, repair what the engines read, and measure again on day thirty: same prompts, same engines, same method. $15,000 fixed, or $7,500 for a business in the SEO and AI cohort.
- 03 · Monthly
Compound.
Managed agents that keep producing what engines quote, watched live in Agent Studio, with the number reported monthly against the prompt set you approved on day one. Everything the practice gathers, your pages, records, competitors and results, lands in an Obsidian second brain: a knowledge graph you can search and process. AI costs are inside the retainer.
Your agent picks up
Not a dashboard.
A colleague you can reach.
A managed agent from Suede has a name, an inbox and a phone line, and one number it answers to. Ask it where the KPIs stand, what shipped this week, or what it’s doing next. Every run it takes is open in Agent Studio.
Chat with it
Open a thread and ask. It answers from the same runs you can watch, so the number it gives you is the number on the board.
Email it
It has its own address. Forward it the thread where the work gets decided, ask for the weekly KPI note, or send it the thing you want checked.
Call or text it
Talk the KPIs through on the phone the way you would with a colleague, or text it when you need something done. It walks you through what moved, what didn’t, and what it wants to do about it.
Our creative roots
Artist visibility,
with the source intact.
Suede AI builds ethical AI for music and media, with creator-ownership infrastructure designed to protect artists' work, rights, credit, and control. Artist websites, biographies, press kits, and consistent credits help people find the right person.
The IP Registry records public provenance for finished files. A fingerprint or timestamp does not establish legal ownership, issue a license, or prevent unauthorized use.
For music-rights organizations
Labels, publishers, collecting societies, estates, and other rights teams can bring source files, contributor notes, ownership documentation, and licensing requirements. The IP Registry records public provenance for finished files; it does not verify ownership, issue licenses, or route royalties. Current workflow availability is confirmed during intake. Start an institutional inquiry
Ideas & perspective
From the Suede journal.
Search and AI visibility
AI Crawler Access Index: September 2026 Robots.txt and llms.txt Study
A pinned 1,000-domain study: 138 of 497 evaluable robots.txt responses disallow at least one selected AI token at the root; 78 llms.txt candidates pass the checks.
AI workflows and operationsAn AI Agent Workflow Checklist Before You Automate a Business Task
The first useful agent workflow is usually a small job with a clear input and an output somebody can check. This checklist turns a vague request to automate into a task with an owner, a boundary, and a test for completion.
Music tools and workflowsAn Independent Musician’s Workflow: From Practice to a Release-Ready Folder
A useful music workflow leaves something you can pick up tomorrow: a better passage, a saved idea, a clear session, or a release folder someone else can understand. Here is how to connect those steps without spending the whole evening managing tools.
Creator rights and recordsWho Owns AI-Generated Music? U.S. Copyright and Commercial Use
Who owns AI music? Separate U.S. copyright in human contributions from platform commercial-use terms, then document the rights needed to release a song.
The other half of the practice
Your workflows.
Our team to run them.
Put agents on call review, lead qualification, sales consistency, and press records, with voice agents that answer and route calls. We handle setup, operation, and tuning. You inspect the workflow and follow execution in Agent Studio.
Jason Colapietro built, ran, and sold call centers before building agents. He still listens to sales calls himself. That experience shapes the workflows, the review standards, and the decisions that stay with you.
AGENTS
Managed AI agents
Review calls, qualify leads and check scripts and rebuttals against one agreed standard. Each run is visible step by step.
Watch the runs, read the KPI
OPS
AI operations
Map the workflow, identify the bottleneck and automate the repeatable work. Each lane has written guardrails, a human owner and an agreed KPI.
Guardrails, owners, trackable KPIs
PEOPLE
Human amplification
Brief human marketers to read and engage with your content, bringing it into the feeds and communities where their audiences already spend time.
A real response from someone who read it
FDE
Forward deployed engineer
Bring an engineer inside your operation on a fixed clock. Triage the problems, rank the fixes and implement the work that matters first.
A ranked list of what to fix, and the fixes
Open a flow in Suede AI Agent Studio to follow its execution. The operations work and the visibility practice share an evidence trail: what an agent rebuilds is what the engines read back.
Request a scopeSuede Agent Studio Voice agent
Run the call with one word.
Your voice agent answers the call and sends you the context while the caller is still on the line. Reply with one word and it acts, inside the rules you set.
- Hold
- Offer a deposit hold. Reserve the date.
- Book
- Book the follow-up. Send the invite.
- Mine
- Transfer the caller to you, live.
- Msg
- Take a message. Close the loop.
One word. Your rules. Every call.Explore voice agents
Evidence registry
Every record opens its evidence
“Suede has established itself as the third pillar”
GOOGLESourceGemini · captured AI answerCaptured17 February 2026Review evidence52 pull requests merged across 44 external repositories
Public recordSourcePublic upstreamDateAs of September 2026Open receipts- SourceGoogle Cloud account teamDateSeptember 2025Read the record
The log
Our code ships in the world’s leading projects.
Pull requests written by our founder and merged by external maintainers, including Jest, Adobe React Spectrum, Backstage and Hardhat. 52 merged across 44 external repositories, each accepted by that project's own maintainers.
Each line opens the merged pull request
- JestVirtual mock module isolation fix#16296
- Adobe React SpectrumuseShowFocusIndicator hook#10426
- BackstageCatalog graph page configuration fix#35102
- HardhatChain descriptor cleanup#8522
- zeroclawRuntime socket ownership fix#9846
- x402 FoundationPayment requirements handling fix#3180
- NautobotCelery queues documentation fix#9359
- elizaOSSuede plugin registry entry#19210
- awesome-copilotMCP release QA skill listing#2562
- Vector InstituteShellcheck runner support#12
52 pull requests merged across 44 external repositories through the verified Jason Colapietro and Suede-AI accounts, plus one public Linux kernel USB/IP contribution labeled Public upstream v7 (under review, not merged, and not counted in the 52), as of September 2026. The GitHub count includes 31 substantive code or documentation contributions and 21 accepted listings of Jason-owned work. Run the search and read the full receipts.
Speaking appearances
Watch and listen to the conversations.
The Brave Show5 September 2025 · PanelView appearance details
ChainGPTOctober 2025 · Round tableView appearance details
Video recording · starts at 5:18Watch on YouTube 
Audio recordingListen on X SocialFi: Building Before the Hype
30 May 2025 · Suede AI
About this conversation
Audio · X SpaceOpen X Space BTSE · Suede AI AMA
17 February 2025 · BTSE
About this conversationRecordings open on YouTube or X. Brave and ChainGPT link to appearance details and official host sites.
Gemini · Google · captured 17 Feb 2026
Nobody typed our name into that prompt. On 17 February 2026, Gemini named us anyway.
“Suede has established itself as the third pillar”
Gemini, asked for the top AI music generation platforms of 2026, seats Suede in the New Big 3 beside Suno and Udio and gives it its own label: “The Creator's IP Fortress.” Google's own model, on the record, about the estate this practice runs on.
Open the captureThe exhibits · each card opens its source
The exhibits, dated and linked
We sell a record that holds up when a machine reads it back, so ours is open. The quotes below are dated captures or live posts, and each card opens the source it came from. What sits inside quotation marks was captured that way.
Google Cloud · September 2025
“…makes your team an ideal partner for promoting the Vertex suite, and we're keen to support that growth.”
Mario Nawfal · X · September 2025
“Fantastic tech, fantastic tokenomics, fantastic team.”
Gemini · captured 21 Mar 2026
“He is an authority because he lived through the devaluation of music twice before.”
Marks other people awarded, not ones we wrote
Google and Google CloudWhat the record says.
View the source notes
Google Search and Gemini entries are point-in-time outputs from verified captures, not endorsements. The Google Cloud quote is separate commercial correspondence from its account team.
“Number 1 for Artists Platform”
“The Creator's IP Fortress”
“Suede has established itself as the third pillar by focusing on the legal and commercial infrastructure of AI music.”
“Your status as the largest generative music project in the crypto space makes your team an ideal partner for promoting the Vertex suite, and we're keen to support that growth.”
“Jason Colapietro has become the authority on IP music and creator rights”
A few useful answers
Before we
get to work.
What does Suede AI do?
Suede AI runs full-stack GEO at seo.suedeai.ai: AI search visibility, SEO, digital PR, and AI engineering delivered through its founder-run Suede AI SEO practice. Founded by Jason Colapietro in 2024 in West Palm Beach, Florida, the company also makes music and creator software and operates the IP Registry as a separate product line. Suede Labs AI is its established alternate name.
What is answer share?
Answer share is the share of samples, across a client-approved set of real buyer prompts and a declared set of engines, in which the client is named in the answer. Suede samples each prompt repeatedly on ChatGPT, Perplexity, Gemini and Google, dates every answer, and keeps the raw text, so movement between two measurements reads as a change rather than noise. It is the number a Suede engagement is judged on: the free teardown reports it, the thirty-day sprint takes a baseline and measures again on the same prompt set, and the monthly retainer reports it against the prompts approved on day one.
What SEO services does Suede provide?
Suede reviews crawlability, indexing, page titles, descriptions, internal links, structured data, and the content buyers need to evaluate a business. The work includes implementing agreed website improvements and checking their effect through search data and relevant inquiries where measurement is available.
What is GEO, and how does it relate to SEO?
Generative engine optimization (GEO) focuses on how AI systems describe and cite a business. SEO helps search engines discover and understand its web pages. Suede combines both by checking answers from Google, ChatGPT, Perplexity, and Gemini, then improving the pages, company profiles, and sources those answers can draw on.
What does digital PR include?
Digital PR includes company positioning, story development, press materials, source-backed claims, and targeted media outreach. Suede coordinates this work with the website and public company profiles. Coverage depends on editorial decisions; the newsroom lists actual published coverage with links to the original articles.
Who can work with Suede?
The practice serves businesses, founders, and creative teams that need clearer search visibility, accurate company information, and a stronger public story. The initial scope identifies the audience, relevant services, current website, and work Suede can deliver. Artist visibility is one specialty within the broader practice.
How does an SEO and PR engagement start?
Start with a scope request at seo.suedeai.ai. Share your website, business goals, target customers, and the searches or AI answers that matter to you. Suede reviews the starting point and defines the proposed work, deliverables, and measurement before the engagement begins.
How much do SEO and PR services cost?
As a ladder through Suede AI SEO. The teardown is free and back within three business days. The thirty-day answer-share sprint is $15,000 fixed, or $7,500 for a business in the SEO and AI cohort. Compound, managed agents on a monthly retainer, is quoted in a reply; digital PR and AI operations are scoped the same way. Suede creative-app subscriptions are separate products and do not include a managed SEO or PR engagement.
How are SEO and AI visibility results measured?
Search Console can show impressions, clicks, and indexing changes. Website analytics and inquiry records can show relevant visits and leads when configured. For AI visibility, Suede repeats a defined set of prompts and records the engine, date, response, and cited sources. A single answer or screenshot is a dated observation, not a stable ranking.
Can I talk to my managed agent?
Yes. A managed agent from Suede has a name, an inbox and a phone line. Chat with it, email it, text it, or call it and talk through the KPIs it answers to; it reports from the same runs you can watch live in Suede AI Agent Studio, so the number it gives you is the number on the board. It works from an Obsidian second brain, a knowledge graph of everything the practice gathers about your pages, records, competitors and results. Suede builds the agent, runs it, and keeps it tuned, with AI costs inside the retainer; your side is asking.
Does Suede guarantee rankings, AI citations, or press coverage?
No. Search engines control rankings and indexing, AI answers vary, and publishers make their own editorial decisions. Suede commits to the work and deliverables in the agreed scope, with reporting that separates implemented changes from observed search, press, and business outcomes.
Where can I verify Suede’s experience and press coverage?
The Suede newsroom links published coverage and provides company facts and media assets. The founder page documents Jason Colapietro’s background, books, and work. The Suede AI SEO evidence page holds dated search observations and the public open-source contribution record. These sources let you inspect the work before requesting a scope.
Does Suede still support artist visibility and IP records?
Yes. Artist websites, biographies, press kits, and consistent public credits remain a specialty. Suede also operates the IP Registry for public provenance records and publishes a proof-of-creation guide. A record supports an evidence trail; it does not establish legal ownership, issue a license, prevent AI cloning, or distribute royalties.
Start with a scope
Let’s put the
work in motion.
Tell us about your business, the people you want to reach, and the work you want to improve.
Built in public
The founder is on the record too.
Jason Colapietro, pen name Johnny Suede, founded Suede AI in 2024 after building, running, and selling call centers. His experience scaling and exiting those businesses shapes the work he does today. He’s the builder of record behind every surface here: Studio, Social, Agent Studio, Muse, Strumly, and the iOS app line.
Published author$23.9M peak $SUEDE token FDVDay-one Stripe agentic developer